How to start selling on Ruby Lane from Ukraine: a complete guide for sellers of antiques and vintage items

Ruby Lane is one of the leading online platforms for selling antiques, vintage items, and decorative art. It is aimed at serious buyers from the US, Canada, and Europe who are looking for unique items with history. For Ukrainian sellers, this is a chance to reach a solvent audience and monetize their private collections. This article provides step-by-step instructions on how to open a store, prepare goods, and organize delivery from Ukraine.

What is Ruby Lane and who is this platform for?

Ruby Lane is one of the world’s largest curated online marketplaces, specializing exclusively in antiques, vintage items, collectibles, and jewelry. If Etsy is a massive fair where you can find everything, then Ruby Lane is a closed club for professionals.

• Strict product requirements: The platform is known for its strict policies on quality and authenticity. No replicas, mass-produced items, or goods in poor condition. Each shop and its items undergo manual review.
• Target audience: People come here not for cheap finds, but for true antique and vintage treasures. Ruby Lane buyers are experienced collectors, interior designers, and connoisseurs willing to pay for quality and history.
• Specialization: The platform is ideal for selling antique furniture, porcelain, silver, vintage jewelry from well-known brands, antique dolls, coins, and art.

Creating a shop and listings: Ruby Lane quality standards

The process of opening a shop on Ruby Lane is more thorough than on other sites.

• Application submission: You fill out a form where you describe yourself and your products.
• Verification: The Ruby Lane team reviews your application and the quality of your products. They may request additional information.
• Listing requirements: Photos: Only high-quality, clear images on a neutral background. Be sure to show all details, stamps, marks, and any defects. Description: As detailed and professional as possible. Honesty and accuracy are the main rules.
• Payment acceptance: For international sellers from Ukraine, PayPal is a reliable tool.

Note: Ruby Lane may ask you to confirm the legal origin of your items or provide additional photos. This is part of their seller trust policy.

Shipping from Ukraine: how to be competitive in the premium market

Shipping is entirely your responsibility. For high-value antique items, logistics must be flawless. This is where GlobalPost becomes your key partner.

• Accurate cost calculation: Use our online calculator to determine the exact shipping cost to the USA, Europe, or Asia.
• Reliable carriers: For valuable shipments, we offer services from trusted courier companies such as UPS, DHL, and FedEx, ensuring reliability and accurate tracking.
• Insurance and packaging: We will help insure your shipment for its full value and properly pack fragile and valuable items.
• Solutions for bulk sellers: If you have a large inventory, we can arrange shipment of the entire batch to a fulfillment warehouse in the USA, significantly reducing costs and speeding up future deliveries to buyers.

We offer cost-effective solutions for both business and private shippers. A personal manager, custom rates, and priority support — everything for convenient international shipping.

Ruby Lane’s financial model: how much does it cost to sell?

The payment model on Ruby Lane is fundamentally different from other platforms and is designed for serious sellers.

• Listing fee: None. You don’t pay for each individual item.
• Maintenance fee: You pay a monthly fee to maintain your shop, which depends on the number of listed items. For example, for a shop with up to 50 items, it may be around $25 per month.
• Service fee: The platform charges a commission on the total order amount (excluding sales tax). Currently, it is 9.9%, but the maximum fee is capped at $250.
• Shop opening fee: There is a one-time fee for opening and verifying your shop.

Ruby Lane is advantageous for those selling high-end items and planning to run a stable business.

Conclusion

Ruby Lane is a platform for those who take selling seriously. If you are well-versed in your niche, have access to genuine antiques or quality vintage items, are ready to invest in monthly shop maintenance, and aim to work with an experienced and solvent audience of collectors — Ruby Lane can become an effective sales channel. However, if you are just starting out, offer inexpensive items, or are not yet ready for regular expenses — it’s worth considering other platforms. But with the right assortment and a reliable logistics partner like GlobalPost, Ukrainian sellers have every chance to successfully establish themselves in this reputable international market. We wish you success!

If you are interested in shipping antiques abroad — contact us, and we will find the optimal solution just for you.